OBJECTIVE： To establish the quality standard for Gardenia jasminoides. METHODS： The moisture， total ash and extract were determined. HPLC was used for contents determination of geniposide， rutin， crocinⅠand crocinⅡ： the column was Waters Xbridge-C18 with mobile phase of acetonitrile-0.2％ phosphoric acid （gradient elution， gardenia and rutin）， methanol-water （45 ∶ 55，V/V， crocinⅠ， crocinⅡ） at a flow rate of 1.0 ml/min； detection wavelength was 256 nm for  gardenia and rutin， 440 nm for crocinⅠ， crocinⅡ； column temperature was 30 ℃； injection volume was 10 μl for  gardenia and rutin， 5 μl for crocinⅠ， crocinⅡ. RESULTS： The moisture total ash and ethanol-soluble extract of G. jasminoides were 5.8％-8.4％，3.7％-5.9％ and 29.5％-37.9％， respectively. The linear range was 162.08-1 620.84 μg/ml for geniposide （r＝0.999 9）， 2.07-20.72 μg/ml for rutin （r＝0.999 9）， 8.04-80.41 μg/ml for crocinⅠ（r＝0.999 9） and 1.05-10.53 μg/ml for crocinⅡ（r＝0.999 9）； RSDs of precision， stability and reproducibility test were lower than 2％； recoveries were 99.33％-101.43％ （RSD＝1.09％，n＝6）， 97.97％-101.83％ （RSD＝1.39％，n＝6）， 97.97％-101.30％（RSD＝1.36％，n＝6） and 98.65％-103.04％ （RSD＝1.84％，n＝6）. CONCLUSIONS： The established standard can be used for the quality control of G. jasminoides commercially available.