OBJECTIVE： To investigate the consumers’ concern about the drugstore WeChat public number， and to provide reference for the WeChat marketing of drugstore. METHODS： A questionnaire survey was conducted among 420 consumers of chain drugstores in 6 districts of Guangxi Nanning （its contents mainly included consumers’ attention level， the route of attention， the number of concerns， the reasons and interests focused on for the WeChat public number）， and the related data were collected and analyzed. RESULTS： A total of 420 questionnaires were distributed and 395 valid questionnaires were collected with effective recovery rate was 94.0％. The surveyed consumers concerning about the drugstore WeChat public number accounted for 27.3％； the main concern ways of the surveyed consumers were scanning two-dimensional code in the promotion activities and social sharing “open platform”+“circle of friends” concern， totally accounting for 67.6％； most of the surveyed consumers have 1-2 drugstore WeChat public numbers， accounting for 72.2％； the main reasons for the surveyed consumers to focus on WeChat public number were that they can pay by WeChat， apply for membership cards， receive goods or discount and can quickly understand the drugstore promotional information， accounting for 84.2％； health care， medication guidance and promotional activities information were the most interest contents pushed by drugstore WeChat public for the surveyed consumer， accounting for 50.9％. CONCLUSIONS： The consumer’s current concern about the drugstore WeChat public number is not high， and the promotion and operation of drugstore WeChat service platform need to be strengthened. drugstore should attract more consumers to concern about its WeChat public number by strengthening the promotion of drugstore WeChat public number， advocating full participation， creating attractive path etc.， and promote the consumers having concerned about the public number take actively click it by creating valuable service content， selecting the humanized performance， providing professional pharmacy services， building a reasonable operating platform.